What investors look at first before they fund you
About this episode
What do investors actually look at first, and why isn't it the profit? What is the one red flag that quietly kills a raise? Can a business that isn't profitable still attract capital? Glady has sat on the buyer's side of the table, and she shares what she sees before anyone says yes.
Host Chin Yoke walks through the real version of capital, not the textbook one. If you are building toward growth, a raise or an eventual exit, you will leave with a checklist you can act on this week.
The Topic File
What investors check before they fund you
- A data room is a room full of proof. Organised matters, but honest wins.
- The first five minutes decide the mood: clarity, control, credibility.
- Family ownership and key-person risk are read very differently by an investor.
- Your biggest asset can be your biggest liability, especially unprotected IP.
- Start your data room long before you need capital. "Looking for capital" is not "capital ready".
Begin with the exit in mind.
Glady Ho
Key moments
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